Michael Bartlett.

Michael Bartlett is the founder of Beso, a social media management platform that helps businesses plan, schedule, and publish content across every network from one place — and do it with a cohesive, brand-consistent strategy instead of ad hoc posting. He designed and built Beso end to end, from the cloud architecture that publishes reliably around the clock to the AI-assisted content creation that keeps every draft on-brand. Beso reflects a simple conviction: managing more accounts and channels should bring more clarity, not more chaos.

Before Beso, Michael spent two decades as a cloud and AI solutions architect, leading product teams from complex requirements to software delivered on time and on budget — equally comfortable designing systems, building integrations, and aligning stakeholders. That experience, along with his current hands-on work in agentic AI and making large language models practical for real business use, shapes every part of how Beso works. He builds and operates a family of products from Highlands Ranch, Colorado, and Beso is the one closest to his heart.